Someone Made a Deranged Version of Coke’s AI Holiday Ad and It’s Way Better

Uninspired AI-Generated Coca-Cola Ad Sparks Backlash

AI Gore

This year, Coca-Cola faced criticism for unveiling a holiday advertisement created by artificial intelligence, which left many unimpressed.

The AI-generated ad was described as lackluster and unimaginative, embodying the stereotypical corporate blandness often associated with AI creativity.

However, the online community took matters into their own hands, crafting a more eccentric and entertaining version of the commercial that showcased a quirky and unconventional take on the soda brand’s concept.

The resulting video paid homage to the bizarre and glitchy aesthetic of AI gore videos that have captivated internet users in the past, featuring surreal imagery and unexpected twists.

One Reddit user summed up the sentiment by declaring the alternate ad as “Brilliant. No notes.”

Out of Touch

Critics pointed out that Coca-Cola had enlisted the help of three AI studios to produce the ad, sparking a debate about the role of AI in creative industries.

Some individuals, such as Alex Hirsch of “Gravity Falls” fame, humorously criticized the company for supposedly exploiting AI at the expense of human artists.

This incident is part of a larger trend where companies opt for low-cost AI solutions in their advertising campaigns, with mixed results.

While some brands have managed to leverage AI technology effectively, others, like Coca-Cola in this instance, have struggled to strike the right balance between innovation and authenticity.

As discussions around the ad continued, suggestions were made to inject humor and self-awareness into future campaigns to resonate better with audiences.

Ultimately, the debacle serves as a cautionary tale for businesses considering integrating AI into their creative processes without fully understanding its implications.

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